This month, Throne had the privilege of supporting Innasolo as she teamed up with UAI (Una Zampa per la Vita) to help animals in need in Italy.
UAI is a volunteer-run animal rescue in the Milan area. They care for abandoned and vulnerable animals, providing food, shelter, and veterinary care while working to find them forever homes.
Innasolo had been hoping to create content with a local shelter for a while, but she wanted it to mean more than a one-time post.
"I wanted the collaboration to have a tangible impact beyond simply visiting and filming," she shared.
Through Throne's new Charity Partnership Program, we set up a charity wishlist filled with pet food, supplies, and other items the shelter needed. Instead of donating money, her community could send real, physical support straight to the cause.
And they showed up, sending gift after gift to the shelter.
The best part? Everyone got to watch those items arrive at the shelter live on stream, seeing exactly where their generosity went.
"Throne was the perfect platform to run this type of charity as we didn't donate money but physical products," Innasolo said.
She'd 100% do it again, whether with UAI or another shelter. We're so proud to have played a part in this, and we can't wait to see what Innasolo and her community do next.
Check out her wishlist: https://throne.com/innasolo
